Social Media | Spritzer MY | MediaCliQ Malaysia

Spritzer Social Media Spritzer Social Media

Brand

Spritzer Malaysia

Project Type

Social Media


Brief, Objectives & Challenges

More than mineral water

A mineral water, when you look at one, is just that… mineral water. How do you make it appealing to the public? We chose to do so via interesting visuals and animations, both fun and educational contents. And we positioned Spritzer to be nature-friendly and healthy, so the fans know the benefits of choosing mineral water—especially Spritzer.

The Big Idea

30 years of natural freshness

Other than just a drinking water or hydration purpose, Spritzer wants to convey the message of how Spritzer water brings joy to consumer’s daily life. So we incorporate the lifestyle element with the brand, as well as introducing recipes and ideas that consumers can do and enjoy with Spritzer.


Activation

Social media content

Results

+277%

FB page reach

+614%

FB post reach

+1,175%

FB video views

+99%

FB new messaging connections

Results

Work

April Fool Water April Fool Water
Happy Father Day Happy Father Day
MCO Lagi MCO Lagi
Purity of Water Purity of Water
Take my Water Take my Water
Water Quality Water Quality

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